Adqura Heritage Modernization Service for Pega Customer Decision Hub
ADQURA · Marketing & Sales
Certification per AWS Marketplace.
Evidence tier Source Confirmed · 4 captures on record
What the publisher says
As described on AWS Marketplace.
Most enterprise CDH environments contain years of embedded business value in custom decisioning frameworks, legacy Pega Marketing and DSM applications, and non-standard configurations. Modernizing these systems has traditionally required lengthy manual discovery, complex migrations, and significant delivery risk.
Adqura’s Heritage Modernization Service (HMS) transforms this process. Using GenAI-powered automation, HMS discovers, analyzes, and converts existing CDH assets—including strategies, rules, data models, and business logic—into NBA Designer–ready configurations. What once took months can now be completed in weeks. HMS provides automated discovery of decisioning artifacts, intelligent gap analysis against NBA Designer best practices, automated remediation that generates engagement policies, Pega Blueprint driven experiences, rules, and product files, and built-in project sizing and delivery estimates during assessment. Enables adoption of Customer Engagement Studio.
Highlights
Highlighted by the publisher on AWS Marketplace.
Comprehensive AI-driven asset discovery and validated extraction and validated extraction preserves all decisioning rules, relationships, and proven business logic throughout the migration process.
Enterprise Grade Security: Only metadata is sent to the LLM with no customer data transmitted
Runs as a native Pega application on your existing environment with Pega Cloud compatibility and support for PostgreSQL and Oracle databases.
Agent build and provenance
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