Customer 360 & CDP Advisory and Implementation Services
Zimetrics · Marketing & Sales
Certification per AWS Marketplace.
Evidence tier Source Confirmed · 4 captures on record
What the publisher says
As described on AWS Marketplace.
**Overview**
Modern marketers are under pressure to deliver personalized, privacy-compliant customer experiences—but fragmented data, outdated tech stacks, and siloed teams often stand in the way. Zimetrics enables your organization to take control of your customer data by designing and deploying cloud-native Customer 360 architectures and CDP strategies aligned to business outcomes.
Show the rest of the publisher’s description (29 more lines)
Whether you're evaluating whether to build or buy a CDP, selecting the right vendor, or looking to integrate CDP platforms, or AWS-native alternatives, we provide a comprehensive framework—from advisory to implementation.
**Key Activities**
- Customer 360 Readiness & Strategy Workshops:
- Align marketing and IT teams through facilitated CXO workshops
- Define business objectives, prioritized use cases, and MVP candidates
- CDP Build vs. Buy Evaluation:
- Assess organizational needs and technical readiness
- Evaluate platforms like Tealium, mParticle, Treasure Data, Segment, and AWS-native stack (e.g., Amazon Redshift, AWS Glue, Amazon Personalize, Amazon Pinpoint)
- Data Unification & Identity Resolution:
- Design customer data lakes using AWS Lake Formation and Amazon S3
- Implement privacy-compliant identity resolution with Amazon Cognito, Amazon Kinesis, and integration with CDP ID graphs
- CDP Implementation & Integration:
- Deploy and configure off-the-shelf CDPs or custom-built solutions
- Integrate with CRM, DMP, email, and campaign orchestration tools using AWS Step Functions, Amazon AppFlow, and API Gateway
- Activation & Personalization:
- Real-time audience segmentation and personalization using Amazon SageMaker, Amazon Personalize, and Amazon QuickSight
- Enable marketing automation and campaign orchestration through connected tools
**Deliverables**
- Customer 360 Blueprint & Data Strategy
- Unified customer profile definition
- Data source mapping, privacy and consent framework
- CDP Vendor Evaluation Matrix
- Comparative scoring of build vs. buy options with recommendations
- Implementation Roadmap
- Technical architecture, MVP plan, resource/timeline estimates
- Integrated CDP Deployment
- End-to-end setup of chosen platform, with connectors and API layers
- Real-Time Activation Layer (Optional)
- Streaming segmentation and trigger-based personalization capabilities
Highlights
Highlighted by the publisher on AWS Marketplace.
Enterprise-grade Customer 360 and CDP expertise, supporting both build and buy approaches with leading platforms and AWS-native services
Privacy-first, scalable architecture design for secure data unification, identity resolution, and real-time personalization
Flexible, outcome-driven delivery from rapid MVPs to full-scale rollouts—focused on personalization, ROI, and customer loyalty
Agent build and provenance
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Compliance
- FedRAMPConfirmedNot listed90%, registry-checkedNo FedRAMP Marketplace entry matched this vendor's domain, checked 2026-08-27registry recordas observed 2026-08-27
Confirmed means matched to a public authoritative registry. Claimed means the vendor or its listing states it, not yet cross-checked. A framework not shown was not found in any source we hold, which is not evidence against it. Not listed means a scoped registry check found no match for this vendor's domain: a No is a scoped registry check, not a compliance judgment. Confidence bands: 95% domain-verified, 90% registry-checked, 80% self-attested, 70% weak signal. Self-attested items marked “vendor's site” are gathered from the vendor's own website and are not verified by us.
Vendor
External enrichment
Sources
Linked repositories
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