effie.ai - Agentic Retail Execution
IPLAND EUROPE · Marketing & Sales
Certification per Microsoft Marketplace.
Evidence tier Source Confirmed · 9 captures on record
What the publisher says
As described on Microsoft Marketplace.
effie.ai
is the first-in-class Agentic Retail Execution platform where humans and AI
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Agents operate in a real-time closed loop, turning shelf data into immediate
actions and verified execution.
Built
exclusively for the Consumer Goods industry, effie.ai enables organizations to
move beyond traditional Retail Execution systems that simply provide
visibility. Instead, AI Agents identify execution gaps, consolidate store-level
requirements from multiple sources, analyze real-time store context, generate
tailored action plans for every visit, guide field teams step by step, verify
task completion, and report directly from the shelf to
headquarters—continuously closing the loop between insight, action, and
measurable business outcomes.
effie.ai delivers an integrated suite of:
- Retail Sales
- Retail Merchandising
- Analytics & Insights
- AI Image Recognition
- AI Agents
- AI-ready data foundation
Together, these capabilities create a connected,
agentic Retail Execution ecosystem that enables every store visit to become
adaptive, intelligent, and outcome-driven. By orchestrating people and AI
Agents in real time, effie.ai improves execution quality, increases sales
productivity, accelerates decision-making, and creates a sustainable
competitive advantage.
Trusted by 65 consumer goods companies across 30+
countries, effie.ai helps global brands including Nestlé, PepsiCo, Mondelēz
International, The Coca-Cola Company, Red Bull, and Unilever accelerate the AI
transformation of Retail Execution. Customers have reduced store visit time by
up to 56%, cut supervisor workload by 55%, improved on-shelf availability, and
achieved 10–18% sales growth. Fully guided execution by AI Agents eliminates
the need for field teams to study instructions, planograms, or campaign guidelines,
while enabling new marketing initiatives to be launched across the field in as
little as one day.
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- FedRAMPConfirmedNot listed90%, registry-checkedNo FedRAMP Marketplace entry matched this vendor's domain, checked 2026-08-27registry recordas observed 2026-08-27
Confirmed means matched to a public authoritative registry. Claimed means the vendor or its listing states it, not yet cross-checked. A framework not shown was not found in any source we hold, which is not evidence against it. Not listed means a scoped registry check found no match for this vendor's domain: a No is a scoped registry check, not a compliance judgment. Confidence bands: 95% domain-verified, 90% registry-checked, 80% self-attested, 70% weak signal. Self-attested items marked “vendor's site” are gathered from the vendor's own website and are not verified by us.
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1 listedSources
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