IntelliTag - Product Attribution Generation from Digital Assets Solution Powered by Azure OpenAI GPT-4o

challenge lies in establishing an AI-driven framework that automates the

identification and tagging of universally recognized and custom attributes for

products.

IntelliTag, powered by Azure OpenAI GPT-4o and Azure Cosmos DB, addresses this need by fusing Generative AI with advanced AI features

to automate product attribute creation, fostering heightened consumer

engagement.

Key Solution Components

• Prompt Engineering

Module:

• Utilizes GPT-4o to identify

visual and textual attributes of products.

• Enhances attribute

identification through advanced prompt engineering techniques.

• Inferencing Module:
• Integrates Azure OpenAI models

with a user-friendly interface.

• Displays predicted image labels

for user validation and interaction.

• Feedback Module:
• Allows users to tag predictions

as correct or incorrect via a web UI.

• Offers the option to modify

predicted labels, ensuring accuracy and relevance.

• Retraining Module:
• Continuously retrains models

using manual feedback.

• Improves predictions through

prompt reengineering and integrates seamlessly into deployment cycles.

IntelliTag Tech Stack

IntelliTag is built on a scalable and secure Azure-based

architecture:

• Data

Platform: Azure Cosmos DB

• AI Platform: Azure OpenAI (GPT-4o), Azure AI Vision, Azure

Responsible AI, Prompt Flow, Azure AutoGen, Azure AI Studio

• Application

Platform: Azure Kubernetes Service (AKS) / Azure Container Apps, Azure

Application Gateway, Azure API Management / GenAI Gateway, Azure Functions,

Azure Blob Storage, Azure Monitor, Microsoft Entra ID, Azure Front Door, Azure

DevOps

IntelliTag Features

• AI-powered Implicit & Explicit Attributes: Automates nuanced product characteristic identification.
• Expressions and Context: Captures relevant context for accurate tagging.
• Organization’s Nomenclature: Adapts to specific naming conventions.
• Capture Latest Trends: Keeps up with market trends.
• DAM Integration: Integrates with preferred Digital Asset Management systems.
• Secure & Responsible AI: Ensured by Azure OpenAI.
• Automated Workflow Execution: Streamlines processes.
• Model and Usage Governance: Provides oversight on model performance.
• Role-Based Access Control: Ensures appropriate access levels.
• Scalable: Grows with business needs.
• Comprehensive and Accurate: Ensures precise tagging.
• Efficient: Enhances operational efficiency.

Expected Benefits

• Enhanced Personalization: Offers personalized recommendations, improving engagement and satisfaction.
• Improved SEO: Enriches product metadata for better search engine indexing and visibility.
• Streamlined Marketing Campaigns: Facilitates targeted marketing for effective campaigns.
• Improved Customer Experience: Aids in product discovery, increasing satisfaction and loyalty.
• Data-Driven Insights and Decision-Making: Provides insights into customer preferences and market trends for informed decisions.
• Streamlined Operations and Cost Efficiency: Optimizes processes, reduces manual effort, and lowers operational costs.

IntelliTag is tailored to meet your business needs. Contact us to discuss how IntelliTag can enhance your retail operations and customer engagement.